About us
Managed resale & rental service for preloved kidswear
SUPPLY, reduce waste & earn commissions
BUY or RENT from parents or brands to save
Simple. Circular. Beneficial.

Simple
Our service is designed to be as effortless as possible to save you some time. That's what more than thousand parents we listened value the most.

Circular
Our service ensures clothes are used to the fullest and then responsibly up- or recycled through our network of partners, aiming for zero waste.

Beneficial
Our service is win-win for all, allowing you to earn from your child's wardrobe or save money by renting instead of buying new clothes.
Present & the future
For 2 years we piloted our business model with a baby- and kidswear (up to 12 years) rental service in Estonia, and then pivoted.
Our vision is to become the leading one-stop children's products rental & resale marketplace for parents & brands across Europe.
Simply listed & recirculated.
We're on a mission to make buying and renting kidswear a preferred choice among parents.
We're simplifying the selling/lending process and take care of everything: logistics, inventory management, listing, cleaning and repairing services. Goods are used to the fullest and at the end of their lifecycle upcycled or recycled into new products or materials.
Our Commitment
We're conscious about the impact our operations have on the environment and do everything to save resources, reduce waste and decrease the ecological footprint of our business. We're also proudly dedicated to advancing the UNSDGs.